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Saturday, 27th September 2008
Hasbro Star Wars Q'n'A Answers 
Reported By - Pete - 00:20:21 (GMT) 
You asked the questions and Hasbro has answered them...

Q1. Characters from Star Wars comics, books, concepts and games have been included in the standard line of single figures, figure sets and comic packs the last couple of years. I for one have enjoyed these figures far more than more Clone Troopers. Have the sales of these EU figures been
good enough to continue their production and maybe give them their own collection series to stand next to the others?

A1. The response has been very good to our expansion "beyond the borders" of the films into the rich world of the EU, both in terms of the response to new figures but also to some of the "greatest hits" returning via polling. However, we don't plan to run a separate line of all EU figures at the
moment, or give the EU any more particular focus than we have been lately. As it is, one assortment, the Comic Packs, has a very high concentration of EU figures and "core" figures in outfits that only appear in the EU.

Q2. Last Q&A you mentioned a Prequel Beru may be coming next year and Cliegg Lars maybe a little further out, but you failed to mention a Prequel Owen. Would it be safe to assume he would come out at the same time as Beru?

A2. It would be very safe to assume.

Q3. In regards to your recent tone with the Indiana Jones line, many of us Indy collectors are worried this may be the end. Worst Case scenario (And I mean WORST CASE!!!) if you do discontinue the Indiana Jones line with retailers, what would be the chances of you offering say 4 to 6 figures per year exclusively on-line? You could put ads in Star Wars and Indiana Jones magazines and comic books to let even the casual fans know they are out there, plus there is word of mouth which is probably the greatest and cheapest marketing tool out there! I know you said in a previous Q&A that using on-line companies like Entertainment Earth and others wouldn't work, but what if it was sold through HasbroToyShop.com. I know that Hasbro just came out with a Cloverfield monster as a internet exclusive and that thing
was huge and cost $100! There are a LOT more Indiana Jones fans than Cloverfield fans! There are plenty of great figures to be made, and some would be simple retools (Ex: using the Toht sculpt for Walter Donovan, just throw in a new head). PLEASE consider this... There are many of us hardcore Indy fans that are worried this is the end of the line!!!

A3. Unfortunately, this would not be possible. Far fewer collectors shop through online channels than shop at mass retail, and we would not be able to hit our production volumes going this route, much less justify the
resources to produce anything new.


Thanks again to the Hasbro team for answering the questions sent via the UK's favourite Star Wars fan site.

The next set of Q's need to be with me no later than 10am on October the 3rd. Also please note that the answers will be back 2 weeks later on the 17th of October.
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