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| Thursday, 20th March 2008 |
| Hasbro Q&A |
| Reported By - Phill - 22:27:26 (GMT) |
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Indiana Jones Battle Packs? More soft goods for Star Wars figures? Once again, Hasbro respond to your questions...
Q1. You've pretty much nailed all of the core characters from the original trilogy in terms of sculpts, articulation and variants now (with the prequels catching up). So, what's next in terms of innovation for the brand at this scale ? Can articulation be improved any further, or do the materials prohibit it ? Will we see any more attempts to introduce electronics in 3 3/4" figures ? Perhaps another attempt at the Force FX technology for sabre-weilding characters ?
A1. As for innovation in 3-3/4", there are three things we are continuing to refine: pack-in concepts like the Droid Facory in which every figure gets a piece of a larger collection (the sequel to the 30th Anniversary coins), as well as continuing to push the envelope on soft goods, and updating/producing new unproduced characters with the current aesthetics and articulation. We think we're at a good place with articulation and sculpting aesthetics overall, with most characters having as much as we think they need. We pretty much pack in as much as we can for each wave (we simply can't super-articulate everything, for cost reasons). As for electronics, it's also a question of cost as well as aesthetics. We can't afford to put lights and sounds in many 3-3/4" figures in the "basic" price point because of the added expense; if we did, we would have to take cost out elsewhere to be able to afford them. We could look at a higher price point (as we have done in the past for FX figures), but aside from droids, we don't think that the electronics within figures add all that much to the 3-3/4" basic figures play pattern.
Q2. With the success of the Battle Pack format in the Star Wars line, can we expect to see something similar for Indy ? "Rope Bridge Showdown" containing Indy, the aforementioned rope bridge, Thuggee's and crocodiles would be neat ! You've already introduced the concept of multi-packs of army builders with the German Soldier 2-pack (and fans are loving you for it), so the recreation of specific scenes with some environment elements thrown in would certainly be well-received.
A2. We are looking at some IJ battle pack concepts, and the one you mention is a possibility either for the Deluxe assortment or battle packs at some future point.
Q3. The figures in the Indy line all appear to have ball-jointed heads. The customising-orientated among us would like to know if the neck posts / ball and sockets are of similar dimensions so that quick swaps can be achieved (eg, Indy head on a German Soldier body = instant Indy in German Soldier Disguise / Cario Indy head on KotCS jacketless Indy body = super-articulated Cairo Indy) ?
A3. We have sculpted IJ with standard head and neck post sizes, but as with Star Wars, our Asian engineering team and the factory do what they feel is needed for production of the figure. This means that some figures change in neck post size and they won't always be consistent. Since timely manufacturing and durability are two of our most important parameters, we often give ground on some of the more minor issues like universal part sizes. |
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